The Ritz-Carlton Residences

SARASOTA • FLORIDA

PROJECT OVERVIEW

ULA launched The Ritz-Carlton Residences brand back in 1996. Drawing upon our decades of experience with the ultra-luxury brand, ULA client Kolter Urban turned to the agency to help launch The Ritz-Carlton Residences, Sarasota. ULA delivered a multi-faceted campaign that micro-targets prospects strategically, demographically and geographically with compelling story-telling and imagery across a variety of traditional and digital platforms – from the resort’s own in-room guest environment to potential buyers around the globe.

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